quips
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A homeowner searches for a local service. The city pulls back to reveal the service area, identifies a local business, then follows its service team to the home after a call and booking.

Your home services
marketing team.

Google Ads, local SEO and websites. AI insights, expert action and a clearer view of your results.

Get Started

Built for businesses
that keep our homes running.

Explore your industry.

AI finds opportunities.
Our team takes action.

Your business guides the strategy.
AI helps us see what to improve next.

Signals from your business

What people searchServices. Questions. Intent.
Where you workYour markets and service areas.
What becomes a jobCalls, inquiries and feedback.
AI insights
Expert review
Your next improvements
Search campaignsReach your ideal customers.
Relevant searchesLocal targeting
Your website
Make the next step easy.Request a quote
Campaigns and pages, working together.
Results inform the next improvements

Home services marketing.Built to bring in more jobs.

Google Ads, local SEO and websites that help homeowners find your business, choose your services and get in touch. Start with what you need.

Google Ads

Match your ads to the services customers need.

We manage targeting, ads, landing pages and tracking around the jobs you want. See what we changed and which inquiries came from your ads.

  • Search terms and budget checks
  • Ads connected to relevant landing pages
  • Call, form and qualified-lead measurement
Explore Google Ads
Google AdsSearch & ad
  1. Review searches
  2. Match the ad
  3. 3Connect the page

Websites

Make it easy to choose your business.

Give customers a clear picture of your services, where you work and why they should call. A fast, usable website supports your ads, local search and every inquiry.

  • Service and location content that answers questions
  • Easy ways to call or request a quote on mobile
  • Search foundations and checks before launch
Explore Websites
Your websiteyourbusiness.com
  1. Explore
  2. Find the service
  3. 3Get in touch

Local Services Ads

Make more of your local leads.

We review your profile, service areas and job types. Your team responds to inquiries and shares which leads became jobs, so we can review lead quality with you.

  • Eligibility, profile and service-area review
  • Job types, availability and lead-quality review
  • Lead cost and booked work, where records are available
Explore Local Services Ads
Local Services AdsCustomer inquiry
  1. Business profile
  2. Customer calls
  3. 3Your team follows up

Local SEO

Be found in the places you work.

Keep your services, hours and contact details consistent on your Google Business Profile and website. Add useful local content and make it easy for customers to get in touch.

  • Consistent details on your profile and website
  • Service pages built around local searches
  • Technical checks and inquiry tracking
Explore Local SEO
Local searchProfile & website
  1. Check the details
  2. Match the website
  3. 3Help people find you

Ads Landing Pages

Give every ad a clear next step.

Send ad visitors to a page that matches the service they searched for. Show what you offer, include customer proof where available and make it easy to get in touch on a phone.

  • A clear match between the search, ad and page
  • Focused content, proof and mobile contact options
  • Form checks and agreed conversion tracking
Explore Ads Landing Pages
Ads landing pageSearch & page
  1. The ad
  2. The matching page
  3. 3The inquiry

From a local search
to your next customer.

Connect your ads, local visibility and website so customers can find your business and take the next step.

Illustrative journey: a customer searches for your services, visits your landing page and calls your business. Your team answers and confirms the booking.

See the work. Understand the return.

See which inquiries become jobs and what those jobs are worth. We explain what your records show and where information is missing.

  1. Marketing spendThe investment in reaching customers.
  2. Qualified inquiryA request your team confirms is a fit.
  3. Booked jobThe work your team confirmed.
  4. Recorded revenueThe value recorded against matched jobs.
How we measure the return

First confirm which inquiries were relevant and which became jobs. Match jobs and recorded revenue to their source where possible, leaving unmatched records unconfirmed. Revenue divided by ad spend is return on ad spend (ROAS), not profit. ROI also accounts for job costs and the full marketing investment. We distinguish booked value from collected revenue and explain any gaps in the data.

Using ServiceTitan, Housecall Pro or another customer system? We confirm which records can be connected or supplied and how they can be matched.

Questions about Quips

Quips manages Google Ads, websites and local SEO for home service businesses. We carry out the work in your agreed scope. You set business priorities and approve the decisions that need your input.

We start by reviewing what you already have. The right next step may be a better landing page, campaign changes or fixes to your existing site. A rebuild should have a clear reason.

Yes. You can start with a website, Google Ads or SEO. We’ll look at what you have and discuss where you need help.

AI helps analyze searches, identify missing information and prepare recommendations using your business details and campaign data. Our marketers review the findings and make approved changes. You set business priorities and permissions; supported automation is confirmed before work begins.

We explain what changed and why, then review spend, qualified inquiries and matched booked jobs. Revenue records help assess the return on ad spend; ROI also needs job costs and all marketing fees. We make clear which outcomes are confirmed and where information is missing.

Pricing depends on the services and work you need. We agree the scope and fee before starting. Any Google Ads budget is separate from the Quips fee.

Home service businesses: HVAC, plumbing, electrical, roofing, landscaping, pest control, cleaning, garage doors, moving and locksmith businesses, among others.